project
VERS is an ad hoc Design System created for VERT Capital – a Brazilian fintech.
The system is a response to a dynamic and ever-evolving world, where independent flexibility and network scalability meet modern demands. VERS works at the intersection of brand identity and digital design. We believe that finances should be honest and easy to use.
However, this does not mean that it should be plain or uninspiring so we developed a design system that embraces a functional aesthetic approach — a visual toolbox that is optimised to enhance the functionality of the product but at the same time aiming to delight the user with a crisp and to the point experience – both when it comes to functionality, digital experience, and industrial design.
process
The process involved for the development was based on the design double-diamond process:
. briefing and brainstorming for a solution to unify development team with the designing team, meeting demands from tech, while meeting the brand guidelines;
. research and discovery process amongst team players of the creative squad involved;
. production of the first version;
. back to brainstorming to redefine some functionalities, and add specificities to the second version;
. presenting to tech teams, align expectations, and validate the results and values of the project;
. defining late details, and get the version ready for the online launch;
. validating to the company, presenting during weekly global meeting.
design system | digital
design system | digital mobile
brand guidelines
design system | digital
client
year
VERT Capital
2022
